Live streaming is all the rage right now. Brands are jumping in to use Periscope or Meerkat to create a live portal with their fans.
A quick apology for the voice over and cheesy backing track in the following video, but it represents a first for an airline, as Turkish Airlines use live streaming app Periscope, before, during and after a flight.
Using Periscope, Turkish Airlines streamed footage from flight preparations, through to having a look at crew quarters and chatting to the pilots.
5,000 new followers and almost 300,000 likes – not too shabby.